Higher Level Training Cycle in Marketing And Advertising

Higher Level Training Cycle

Official title

School years

Start September

Learn More!

In Lleó XIII you will live a unique experience

You can make of marketing your future. A dynamic and practical learning model that will open the doors directly to the job market.

Studies focused on assuming the appropriate skills in marketing, commercial research, advertising, and public relations.

Cycle details

You can make of marketing your future. A dynamic and practical learning model that will open the doors directly to the job market.

Title

Senior Technician in Marketing and Advertising

Beginning and format

September / Face-to-face

Location

Barcelona

Duration

2 years

Language

Catalan

First year

858h teòriques

2nd year

693h teòriques
515h pràctiques

Job Opportunities

Curriculum and Subjects

The general competence of this degree consists of defining and monitoring marketing policies.

Policies based on commercial studies and on promoting and advertising products and/or services through appropriate media and communication channels, developing the necessary promotional materials.

First Year

*858 hours

Economic and financial management of the company
Marketing policies
Digital marketing
Media and communication supports
Commercial research
Customer, consumer and user service
Sustainability applied to the productive system
Personal itinerary for employability I
Professional English
Professional Catalan/Aranese

Second cours

*1208 hours

Design and preparation of communication material
Public relations and organization of marketing events
Field work in commercial research
Launch of products and services
Digitalization applied to productive sectors
Itinerary for employability II
Intermodal project
Optional professional module
TRAINING IN WORK CENTERS – 515 hours

Professional opportunities in the job market:

Marketing and/or advertising technician.
Technician in public relations and institutional communication.
Organize marketing and communication events.
Planning and programming assistant in media agencies.
Assistant product manager.
Technician in market studies, public opinion, and field work.
Data encoder for commercial market research in advertising and media companies.

Career opportunities:

Official university degree studies.

Requirements to access:

Students who wish to take a middle-level training cycle must meet some of the following requirements:

Have a high school degree.
Have passed the second year of baccalaureate of any modality of experimental baccalaureate.
Have the title of senior technician or of plastic arts and design, superior technician of professional training or of plastic arts and design or specialist technician.
Have passed the university orientation course (COU) or the pre-university.
Have any university degree or equivalent.
Have passed the university entrance exam for people over 25 years of age, 45 years of age, or accessed the university for accredited work or professional experience, reaching 40.
People who do not meet any of these requirements must pass an entry test.

Access Test